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Dominick Sorrentino
Posts
What You Need to Know About Content and SEO
Today we celebrate SEO’s coming of age with a refined rendition of our classic hit, “Why content for SEO?”
The Essential Technical SEO Checklist
Technical SEO is like engine maintenance for your website. You won’t get very far without it.
The Guide to Actionable Marketing Frameworks (Infographic and Template)
Learn what a marketing framework is, and get step-by-step directions on how to build your own.
Customer archetype: What is it and how do you build one?
Create customer archetypes and elevate your brand by understanding the behaviors and personalities of your core customer segments. Here’s how.
Marketing Strategy vs. Marketing Strategy vs.
Marketing strategy vs tactics: They sound similar but have important differences. Find out how to effectively reach your goals.
Infographic: How to create lifestyle content that makes an impact
Learn the basics of lifestyle content and how to produce writing that’ll resonate with your target audience.
Micro Content: What Is It and Why Do You Need It?
Microcontent is written copy, imagery and/or video content that can be consumed in 10-30 seconds or less.
Six email templates to use when asking for reviews
These email review templates are a simple and effective way to ask for feedback from your customers.
This infographic includes 7 essential marketing metrics and a guide to social media impression definitions.
Why impressions and other metrics are important and necessary to track in your marketing strategy.
15 Advertising Types You Should Consider (with Examples) (Infographic).
There’s way more than 11 types of marketing, but this is a good place to start if you don’t have time to read a book...