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  • Ben Crosby

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Should You Use the Google Ads Optimization Score? (Infographic)

When I’m not typing away creating marketing content, you can often find me mashing keys while playing video games. Whether I’m surviving the night in...

The Corporate Video Production Compendium: How To Win Business With Video

Corporate video production enables companies to showcase their strengths both internally and externally, gaining traction to win new business.

20 Examples of B2B Content Marketing Ideas

Looking for inspiration in your next marketing campaign? Here are 20 B2B content marketing examples to engage your audience.

Content Marketing Niches: Find Your Target Audience (and your Voice) in Boring Industries

Boring marketing only comes from boring marketers. And you’re not boring, are you? Break out of your rut and establish deep connections with your audience...

Key Traits to Look For When Hiring Marketing Writers (Infographic)

Want your marketing content to dazzle and captivate your target audience? You need a top content marketing writer, and here’s how to spot one.

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