Best Vertical Response Competitors 2023

Best Vertical Response Competitors 2023: Vertical Response is a great tool for small businesses, but you might want to look at some of its top competitors if you’re looking for scale.

Today, we’ll be looking at the best verticalResponse options on the market. They offer better functionality, a better interface and additional capabilities.

Let’s now look at some of the more advanced platforms that you have to choose from.

Best Vertical Response Competitors: Overview

VerticalResponse, a platform that helps you start your email marketing journey and plan your strategy, is great. As you grow, however, you’ll need an ally who can help you scale easily with advanced capabilities that don’t require technical knowledge.

You can view our top alternatives, which include:

• Campaign organization that is more efficient
• User interface is friendly
• Management of email lists
• Tools for lead generation
• Customer service that is responsive

Have a look at these:

Note that was selected based on VerticalResponse reviews, and users’ needs.

1. Moosend – Best All-In-One VerticalResponse Alternative

Pricing:Paid Plans start at $9/month. Get a 30-day free trial (Sign Up).

Best for: Startups, eCommerce, SaaS Publishers, Bloggers, and SMBs

A unique feature: An advanced and user-friendly email editor

Moosend offers an all in one marketing toolbox that will empower your business. This email marketing software can help you fill in the gaps left by VerticalResponse. It allows you to create your first campaign, as well as landing pages and automated workflows.

You can use the drag-and drop email builder to create your newsletters. This tool is available for either creating new newsletters from scratch, or customizing any of the email newsletter templates. You can then use the segmentation and personalization tools to tailor your messages to your audience and increase engagement.

VerticalResponse’s landing pages and forms are much easier to create than the latter. They share the same logic as the email builder. These lead-generation assets can be created in just a few minutes if you are familiar with creating emails.

You can also use the advanced analytics and A/B testing features to optimize and monitor your messages. Integrations and Email API allow you to connect Moosend to your favorite apps. Your emails will be delivered promptly due to the high deliverability.

Moosend The Best Email Marketing Software Features

• Powerful drag-and-drop editor
• Customizable email templates
• List management feature
• 
  Marketing automation
• Segmentation and personalization
• Online forms and landing pages
• Integrations With CRM, eCommerce Software, etc.

Pricing

Moosend’s pricing starts from $9 per month for 500 contact and unlimited marketing or transactional emails. This plan includes the landing page creator, analytics, reporting, email list management tools and many other features.

You can register for an account without a credit card and get a 30-day free trial of VerticalResponse to test the features. Moosend is suitable for small and big businesses, eCommerce stores and agencies as well as non-profit organizations and SaaS companies.

2. Constant Contact – Best For Online Event Management

Pricing: Paid Plans start at $10/month. Get a 60-day trial for free

Best for: Educators and Online Course Creators, Small Businesses

Unique feature: Event invitation management

ConstantContact is another option for email marketing. This tool is great for creators, event organizers, and eCommerce stores. It allows them to create professional-looking emails for their audience. Although the campaign editor may be a bit lacking in styling , it can still be used to create your message. To speed up the creation of your message, you can also use various templates.

You can also use the “Brand Your Email” feature to create email campaigns that are based on your website’s colors, logo, and other details. You can also use the software to create classic email newsletters and autoresponders.

Constant Contact offers a number of useful features for marketing automation. You can segment your audience using similar criteria and deliver more relevant content to your audience. Additionally, you can maintain good email hygiene. You can also fill out online forms, but they don’t have a customization option.

Finally, the email marketing tool gives you access to reports that highlight important metrics such as click-through, open and bounce rates, as well as other email marketing metrics like unsubscribe, bounce, bounce and bounce rates. Along with performance data for subject lines, heat maps are included.

Constant Contact Best Tool Features

• A powerful event management tool
• A/B testing of subject lines
• Automated workflows
• Support team for customers
• Social media ads
• Integrations with other apps

Pricing

Constant Contact is not a free email marketing tool. However, it does offer a 60-day trial that allows you to try the features. To continue using Constant Contact, you will need to purchase a monthly paid plan beginning at $10 per month.

3. Mailchimp – The Best for Advanced Custom Workflows

Pricing:Paid Plans Start at $17/month. Limited Free Plan

Best for: eCommerce, Agencies, Publishers

A unique feature: Multi-step automation workflows

Mailchimp has a lot of popularity among VerticalResponse alternatives, as it offers an advanced email editor and multi-step automation workflows.

The user interface is easy to use and has a clean user interface. You can drag and drop content blocks into the classic email builder to create professional-looking emails for your subscribers. Mailchimp has an improved user interface that allows you to edit content in the email campaign. You can pick what you prefer for a more user-friendly experience.

Email marketing automation allows you to set up multiple-step sequences to reach your customers at each stage of their journey. Mailchimp can help you engage more customers with simple follow-up messages or complex workflows based on goals.

For those who need to track their email performance, the robust analytics and reporting are ideal. You’ll also find a Google Analytics integration that will allow you to track your conversion rate and geo-tracking.

Best Software Features

• Automated workflows with multiple steps
• Customer Journeys feature
• Pop-up forms
• Postings on social media
• Transactional emails
• Advanced reporting feature

Pricing

Mailchimp’s pricing begins at $17 per monthly for 500 contacts. It is only for 6,000 emails, whereas Mailchimp options such as Moosend offer unlimited email.

You can also get a free plan to run 2,500 campaigns per day (500/day), but this is very limited.

4. GetResponse – Best for List Management

Pricing:Paid Plans Start at $17/month. Free Plan

Best for:Publishers and eCommerce

Unique feature: List management features

Next up on our list is GetResponse. This tool will make it easy to manage and create campaigns. The email editor can be used to create beautiful campaigns. This includes newsletters, surveys, and RSS messages. You can also save content blocks to cut down on time.

Although the email editor is basic, the marketing automation tools make up for this. You can use the flexible automated workflow creator to create different email series according to your requirements. You can use it to create complex sequences for lead scoring purposes and follow-up messages.

GetResponse is also known for its list management tools. This allows you to segment your subscribers and keep them organized. You can assign tags to blacklist suspect contacts to ensure good email hygiene.

Finally, the inbox test tools can be used to improve your email delivery, assess your email spam score, and optimize your strategy.

GetResponse Top Platform Features

• Simple newsletter editor
• Landing page builder
• Marketing automation at the highest level
• Autoresponders
• Spam testing
• Management tools for lists

Pricing

GetResponse has three paid options. These include the Email Marketing plan starting at $17/month and the Marketing Automation plan starting at $56/month. The eCommerce marketing plan starts at $110/month for upto 1,000 subscribers.

VerticalResponse also offers a free plan but only 500 contacts can be included and has limited features.

5. ActiveCampaign – Best For Advanced Automation

Pricing:Paid Plans Start at $15/month, 14-day Free Trial

Recommended for: Advanced users. SMBs. eCommerce

Unique feature: Powerful marketing automation

ActiveCampaign has great email marketing automation features. This solution is more difficult to learn than VerticalResponse. It will provide you with all the advanced tools that VerticalResponse does not offer.

ActiveCampaign allows you to set up any sequence that you need for marketing automation. It will let you create triggered campaigns, follow-up emails and promotional campaigns. It can be used to organize your contacts by creating automated segments for improved email list management.

ActiveCampaigns also offers a CRM tool that allows you to sync your email campaigns. Your sales team can then use them to boost their efforts, score new leads, and improve the sales messages they send for better results.

This platform allows you to create landing pages and send SMS messages to your audience to boost customer engagement through multi-channel marketing campaigns.

ActiveCampaign’s Best Software Features

• Marketing automation at the highest level
• CRM functionality
• SMS marketing options
• Relay server for SMTP
• Event tracking
• Integrations with third-parties

Pricing

ActiveCampaign offers a 14-day trial for free to try the platform. You will then need to buy a paid membership for $15 per month with 500 contacts. You can also check out the Plus plan for $70 per month and the Professional plan for $187 per month.

You can always look at ActiveCampaign’s top alternatives if you like the tool above but want something more powerful with a smaller learning curve.

6. Campaign Monitor – Best For Drip Campaign Development

Pricing: Paid plans starting at $9/month, no trial (send campaign to 5 people).

Best for: Marketers and eCommerce, SMBs, Bloggers

Unique feature: Sophisticated autoresponders

Campaign Monitor has been compared to VerticalResponse because of its simplicity and advanced automation capabilities. It also offers an intuitive drag-and drop email editor.

However, the beautiful email template library that includes many email templates is the main selling point. The template management feature allows users to lock certain parts of their design and ensure that they remain in place.

Campaign Monitor allows you to create drip campaigns that engage and convert your audience. The UI is easy to use and allows you to create more complicated customer journeys. A bonus is the data segmentation feature.

This VerticalResponse alternative also offers an analytics suite that gives marketers and business owners valuable insights to help them optimize their email marketing strategies.

CampaignMonitor’s Best Tool Features

• Easy-to-use email editor
• Beautiful newsletter templates
• Flexible segmentation options
• A complete analytics suite that provides useful insights
• Pop-ups & landing pages

Pricing

Campaign Monitor offers a free trial. However, it is only for testing purposes as it allows you to send campaigns only to 5 people. The paid plans cost $9 per month for up to 2500 email sends per calendar month. This includes the basic features of Campaign Monitor.

7. AWeber – Best For Pre-Built Automation

Pricing: Paid Plans Start at $20/month, Free Plan

Best for: Marketing companies and advertising agencies, SMBs

Unique feature: Built-in Canva integration

AWeber allows users to create and deliver amazing email marketing campaigns. The user-friendly interface with powerful editor makes campaign creation easy. Their customer support ensures that you will never be alone if problems arise. The UI isn’t as modern as similar tools, however.

AWeber is the best automation platform, beating VerticalResponse. Pre-built automations are available for users to modify and activate. Businesses can increase their sales by using upsell, cross-sell and abandoned shopping cart emails.

AWeber is a great tool for managing subscribers. Automation rules can be created to help you manage your subscribers and keep your lists tidy. You get a separate dashboard to manage each list, which makes it easier for users.

Overall, AWeber is a good service with strong automation. However, it has a higher price than other AWeber options and its deliverability rates may not be that high.

AWeber Best Platform Features

• Unlimited email lists
• Advanced email automation
• A/B testing and sending based on time zone
• Integration with PayPal
• Notifications via web push

Pricing

AWeber’s PRO plan costs $20 per month for 500 subscribers. You get all the features of the platform. Although this tool offers a free plan to up to 500 subscribers it does not have many features.

8. MailerLite – The Best A/B Testing Software

Pricing: Paid Plans Start at $10/month, Free Plan

Ideal for: Small Businesses, Agencies, Bloggers

Unique feature: Email open rate by location

MailerLite can be used to maintain your email marketing. In minutes, you can create all the assets that you need for your business with a friendly editor and workflow creator.

Best Vertical Response Competitors 2023: This email marketing software also gives you many tools to optimize your emails. How? You can use A/B testing to find the best version for your landing page, email copy, or form. This will help you convert more.

MailerLite, which focuses more on marketing automation will allow you to create triggered emails based customer behavior or specific events. You can create a sequence that is triggered when a subscriber joins an email group, fills out a form, or clicks on a link. You can ensure that your audience gets content that is relevant to their needs.

This alternative also offers a great set of analytics and reporting tools that will help you monitor campaign performance and improve your strategy.

Best Software Features

• Easy to use email builder
• HTML email newsletter templates
• Landing page editor
• Features for A/B Testing
• Clear UI design

Pricing

Best Vertical Response Competitors 2023: Mailerlite’s pricing starts from $10/month for 1,000 subscribers and unlimited email templates.

You can also get a free plan to reach up to 1K contacts, but you will only receive 12K monthly emails.

Selecting the Best VerticalResponse Alternative

VerticalResponse is a great tool for beginners to learn about email marketing. If the cons outweigh the pros, it is time to find a better option to scale your business.

This list contains some of the best solutions to enhance your email marketing strategy.

Moosend can be easily checked out by signing up for a free account. If it is a match, you can upgrade to a premium plan.

We are happy to have your company aboard!

Author: Marilia Dimitriou