Top SparkPost Competitors in The Market [2023]
SparkPost is owned by Message Bird and claims to be a reliable enterprise-level sender and delivery platform. Although the tools are intuitive and powerful to boost your email marketing strategy, many users have experienced issues with account management, delivery and responsiveness.
A reliable and trustworthy tool is essential for thriving. Customer support is a top priority. Today we will look at the best SparkPost options businesses can use. This includes pricing and functionality.
Let’s first look at a comparison table.
Top SparkPost Competitors in The Market
We found the best ways to help customers find services that are more user-friendly.
Let’s take them all in.
| Price/Month | Trial/Plan Free | Unique Feature | Ratings | |
| SparkPost | $20/month | Demo/testing account | Predictive insights | |
Moosend |
$9/month | Yes ( 30-day trial). | Flexible email API | |
Sendinblue |
$25/month | Yes, but in very limited quantities | Email testing | |
SendGrid |
$19.95/month | Yes, but only in limited quantities | Developer-optimized SMTP Relay | |
Mailchimp |
$17/month | Yes, but in very limited quantities | Reporting capabilities that are powerful | |
Mailgun |
$35/month | Yes, you can try it for 90 days. | Inbound email routing | |
Netcore |
$25/month | Yes, but in very limited quantities | Log of 3-month history | |
Amazon SES |
Pay-as-you-go | Yes, but only in limited quantities | Email authentication tools | |
|
|
$10/month | Yes, but only in limited quantities | Message Streams |
1. Moosend
Pricing:Paid Plans Start at $9/month, 30-Day Free Trial ( Sign Up
Best for: Small Businesses, eCommerce, Startups and Enterprises
Unique feature: Flexible email API
Moosend ranks among the best SparkPost alternatives for creating and delivering your marketing campaigns and transactional email messages. The online form and landing pages builders, high deliverability score and compliance are all available to you. The platform offers an easy-to-use drag-and-drop email builder that includes advanced elements to increase your conversion rate. The email newsletter templates can be used as a guideline to help you save time and effort.
Automated workflows can be created to send messages when subscribers are most in need. Moosend’s marketing automation tool will allow you to enhance the customer experience by creating content that resonates and personalizing your audience.
An SMTP server solution can be included in all plans, unlike other services like Mailchimp that might charge extra. Moosend’s functionality allows you to send your campaigns to your customers and simplify the customer journey. For better management, the reliable email API allows you to connect your applications with the ESP’s infrastructure.
The service also has a 98% score for email delivery. It also offers SPF and DKIM options to your sender account to protect it from spam, spoofing and phishing. Moosend also meets the requirements of compliance and risk management. They are ISO-27001, GDPR, HIPAA and PCI compliant.
Moosend SparkPost Alternative Features
Advanced email campaign editor- Relay server for SMTP
Marketing automation features- Analytics and reporting in real-time
- SSO & SAML authentication
- Support by email, phone, or live chat
Integrations With CRM and eCommerce Apps Like Salesforce
Pricing
Moosend offers a free 30-day trial and 2 paid plans. The Pro will give you all the tools necessary to create email campaigns and access to the SMTP server for transactional emails. Pricing is contact-based and starts at $9/month. It can go up to $160/month for 25K contacts, $625/month for 100k contacts, and $2896 per 500K contacts.
The Enterprise plan costs $1,216 per month and provides you with an account manager as well as SSO & SAML, priority service, email delivery optimization, and other support. Contact sales to learn more about this plan.
2. Sendinblue
Pricing:Paid Plans Start at $25/month, Limited Free Plan
Best for: Publishers, Agencies, eCommerce
Unique feature: Email testing capabilities
Sendinblue, another SparkPost alternative, allows you to send transactional and promotional emails to your customers. The email service is simple and offers an editor that allows you to create newsletters. You can also personalize them with the personalization option.
Sendinblue’s SMTP Server allows users to send bulk email. The relay server is subject to rigorous validation to ensure it is not spam-infected. This allows for better delivery and placement of your inbox. The solution is completely free but you can only send 300 emails per day, which is not ideal for a growing eCommerce company with many needs.
Sendinblue provides a tool for managing customer relationships (CRM), which allows you to manage your email lists and data. The email service also allows you to create subscription forms online to increase your subscriber base. You can also segment them to group them according to similar interests.
You can also benefit from SMS marketing features offered by your email service provider for improved engagement across multiple platforms.
Sendinblue The Best Email Service Features
- Drag-n-drop email editor
- SMS personalization features
- Advanced templating
- Adverts on social media
- Sales CRM system
- Bulk email delivery
Pricing
Sendinblue offers a limited-time free trial to test its features. However, it has a sending limit for 300 campaigns per day. To increase that limit, you will need to purchase a monthly paid plan starting from $25/month.
You might consider one of the Sendinblue alternatives if you love Sendinblue and don’t want to send limits.
3. SendGrid
Pricing:Paid Plans Start at $19.95/month. Free Plan
Best for:Developers and eCommerce
Unique feature: Developer-optimized SMTP relay
SendGrid allows you to send mass email to your subscribers through a reliable infrastructure. The platform provides an easy-to use email builder that allows you to modify the existing templates or create your own newsletter using different elements.
You can also use the dynamic editor to create more customized content for your audience via real-time design editing and HTML rending.
SendGrid is a transactional email platform that allows you to deliver your emails to customers and optimize your email deliveryability for best inbox placement. To ensure maximum deliverability, the platform offers advanced delivery optimization tools such as suppression management, custom DKIM, and SPF records.
SendGrid allows you to send email through a rest API. You can build your API calls.
SendGrid The Best Email Service Features
- Editor for Dynamic Templates
- APIs, SMTP relay and webhooks
- Insightful Analytics
Email validation- Dedicated IPs
- Metrics for deliverability
Pricing
The SparkPost alternative offers two pricing options: the Email API, and the Marketing Campaign Plan. Both have a free option that allows you to send up to 100 emails per day. The former costs $19.95, while the latter is $15 per month.
The Email API plan gives you access to more advanced features and support. You can also choose between a Premier and Pro option. Both are geared towards larger companies.
4. Mailchimp
Pricing: Paid Plans Start at $17/month. Limited Free Plan, $20/25K Emails (SMTP).
Best for: Agencies, Publishers, eCommerce
Unique feature: Powerful reporting capabilities
Mailchimp is a top Sparkpost competitor. This popular email marketing software allows eCommerce store owners to send transactional emails to customers. It will allow you to create newsletters and automate workflows , personalize your content , and segment your subscribers.
This solution also has robust optimization tools that will ensure your messages convert. You can send transactional messages through Mandrill. This paid Mailchimp addon allows you to send transactional emails that are triggered by user actions like confirmation emails, password changes, and so on.
You must buy a block of 25,000 emails to use this marketing service. Referring to the example, you can send up to 500k transactional email per month from 1-20 blocks. Each block costs $20. To send your campaigns, first you will need to sign up for a Mailchimp account and then buy the blocks that you require based on your requirements.
Best Software Features
- Fast email campaign editor
- Automated workflows with multiple steps
- Push notifications for campaign campaigns
- Landing page builder
- Integrations with apps such as Salesforce and Shopify
Pricing
Mailchimp offers a limited-free plan with a limit of 2,500 emails per month (500 per day). Paid plans are available for 500 subscribers starting at $17/month. Mandrill requires credits to be used. Credits start at $20 per block/25k email. More information can be found on the dedicated pricing tab.
You don’t need to buy blocks, but you still require features similar to Mailchimps’s . Why not look at some of its most popular competitors ?
5. Mailgun
Pricing:Paid Plans start at $35/month. Get a 90-day free trial
The best for:Online marketers and Developers
Unique feature: Inbound email routing
Mailgun is next on our list of best SparkPost alternatives. This email delivery service recently acquired Mailjet to give developers and marketers all they need. Mailjet allows you to create email templates using a drag-and-drop email builder. However, Mailgun can handle bulk and transactional email needs via its rest email API.
Mailgun’s SMTP service can be used to send marketing and transactional messages without having to manage a server. The delivery service has certain protocols to ensure your sender’s reputation is maintained with recipients and internet service provider (ISPs).
Mailgun also gives you access to many features that will optimize your email sending. You can also use the Email Address Verification tool to reduce spam complaints and increase your email deliverability.
Mailgun Best SMTP Server Features
- Email verification
- Testing for inbox placement
- Suppression management
- Time Optimization
- Email APIs and Webhooks
Pricing
Mailgun offers a free 90-day trial that allows users to send 5,000 emails per month. pricing starts from $35/month and includes 50K emails as well as additional tools such inbound email routing, email address verification, and access to other tools.
6. Netcore
Pricing: Paid Plans Start at $25/month, Limited Free Plan
Best for: Designers, eCommerce
Unique feature: 3-month history log
Netcore, formerly Pepipost, is another STMP server solution that Sparkpost can use to send transactional emails to your audience. This email delivery platform includes advanced tools that will help you improve email deliverability as well as inbox placement to provide a better customer experience.
Netcore provides access to various email tracking tools, webhooks, and other services to optimize your strategy. This will allow you to gather data and streamline your operations. You can also connect the software with your other applications and platforms using the Email API. It is easy to integrate and supports many frameworks and client libraries including Node.js.js, Python. Java. C# and more.
This SparkPost alternative also offers Template APIs that will reduce the payload size. For a smoother and faster experience, you can refer to the ID of your templates for more information. The service supports custom metadata, which allows you to track your emails for future evaluation.
Top Email Service Features
- Webhooks and email tracking tools
- Real-time reports
- Template APIs
- Subaccount Management
- GDPR compliant
Pricing
SparkPost’s competitor offers a limited free plan that gives you 30,000 campaigns free for a month. Then, it changes to 100 campaigns per calendar day. You can get more by signing up for a paid membership starting at $25/month and allowing you to run 150K campaigns.
7. Amazon SES
Pricing: Free, Pay-as you-Go plan
Best for: Developers, eCommerce
Unique feature: Email authentication tools
Another SparkPost alternative is Amazon EES. This cloud-based email service is ideal for eCommerce store owners and developers who need to integrate with different applications to send transactional or marketing emails.
You can also use the software to send high-volume campaigns , improve inbox placement, and stay compliant and spam-free. Amazon SES allows you to send reports that will help you track your efforts, as well as various delivery tools to ensure everything runs smoothly.
To improve your email delivery, you can use the authentication options (SPF and DKIM) in order to avoid being on an blacklist. The software also includes an activity and reputation monitoring tool that will help you to improve your email deliveryability.
Amazon SES Transactional Service features
- Notifications promptly
- Monitoring activity and reputation
- IP addresses dedicated
- Options for authentication (SPF, DKIM).
- Optional ISO-certified and GDPR certification
Pricing
Amazon SES uses a slightly different pricing model. Amazon EC2-hosted applications offer 62K emails free of charge and $0.10 per 1K message.
Other email clients don’t offer free emails. You pay $0.10 for every 1K messages. You will also need to pay $0.10 per 1,000 emails in order to receive them. First 1K emails are completely free.
8. Postmark
Pricing:Paid Plans start at $10/month. Free trial, no-cost developer plan
For: SaaS Developers
Unique feature: Message streams
Postmark is an SMTP relay solution that allows you to send promotional and transactional emails to your audience. It can be used to send newsletters, notifications, password resets, and order confirmations.
This email delivery service also offers parallel routing of newsletters through an independent infrastructure. This ensures that your messages arrive quickly. This feature, known as Message Streams will split your messages according to their type, broadcast or transactional, and route them to the correct sending IP to increase your inbox time.
You can also use the restful email APIs for connecting the software to your apps and streamlining your efforts.
Top Email Service Features
- Pre-made email templates
- Restful email APIs
- Analytics that works
- Integrations with other applications
Pricing
Postmark offers a free trial with 100 emails per month and a free developer program. You can get more email sending by purchasing a paid plan starting at $10/month and 10,000 emails. For $50 more per month, you can get dedicated IPs for customers who send 300K or more emails per month.
Finding The Right SparkPost Alternative
SparkPost is a wonderful tool. However, you should still look at other options to find the best fit for your needs. There are many options on the market, so you can choose from a variety of solutions.
If you’re still searching for the best platform, why don’t you check out Moosend features and API capabilities.
All you need to create an account, and then deliver your transactional messages with a trusted SMTP server.
