I content generators every marketer needs to know about //

We hear the same story every year: Email marketing is dead, cold calling B2B is no longer effective, and content marketing has lost its effectiveness. Truthfully, these marketing strategies will not be going away anytime soon. Content marketing is more competitive than ever before, thanks to AI marketing, and the rapid growth of content generator tools.

With the right AI tool, you can improve your content briefs and prepare questions for customer interviews. You can also clear out any clutter in the content, as well as help overcome writer’s blocks. It’s time to stop chanting about “AI content tools replacing writers”. They can still help you create content more efficiently.

Not all AI tools are up to the task of becoming your strategic partner in content marketing. We have tested and curated the top 17 AI-based content generators to help you save both time and effort.

Let’s first define AI content generators, their working, and the users.

What is AI content generation?

AI content generators use artificial intelligence algorithms in order to create written content from written prompts. These tools use machine learning and natural language processing techniques to create content that sounds as if it were written by humans for other human beings.

AI content generators are capable of creating a variety of content including articles, blogs, social media posts, marketing copy and product descriptions. These tools are intended to help content creators and marketers streamline their content creation process. They save time and effort, while creating high-quality content that is engaging and relevant.

What are the uses of AI content generation tools by marketers?

Social Media Marketers

AI content creation software generates a variety of short-form copies in a matter of seconds. Social media marketers are able to create multiple headlines, extract quotes from graphics and write copy for posts on social media. AI content creators can also analyze data and preferences of users to create customized content for specific audience segments.

Copywriters and content writers

The truth is that AI-driven tools are not replacing humans as content creators. The tools empower copywriters and content writers to save time by analyzing data and noticing trends that drive the best results.

Content creators are able to use the time saved by AI tools to concentrate on more strategic aspects of the job, thereby optimizing the efficiency of the content production process.

Let’s now move on to the list AI platforms that are worth trying.

1. Jasper

Jasper, unlike other generic AI content creators, uses a marketer centric algorithm to produce high-performing content. It also scales up content that is on-brand. The platform includes features such as campaign workflows for email, social media, and advertisements.

After feeding your style guide or content to the AI, Jasper can help content writers create content in the right tone. Jasper allows marketers to upload content and audience information, and then the AI will analyze it and mimic their tone of voice.

The platform not only helps you write content that is on brand, but also keeps everyone in your team writing the same content. It understands how important it can be to maintain a consistent message on all channels. To streamline your operations and increase your ROAS, you can save hours by automating copywriting across your entire organization.

2. ChatGPT

ChatGPT hardly needs an introduction–whenever anyone talks about AI content, it’sthe first tool that comes to mind. ChatGPT is a chatbot powered by natural language processing. It excels in understanding and creating human-like content and conversations, such as Facebook posts, LinkedIn articles and blog posts.

ChatGPT is an excellent tool for creating content. However, it’s still a machine, and as such is susceptible to errors. It also cannot replace the originality and nuances of a human brain.

3. Content bot (Plans starting at $19/month).

Content Bot is a tool that allows content creators and marketers to create custom workflows, import data, or to use drag-and-drop AI Writers to write copy.

The platform has content generators that can be used to create blog intros, conclusion, blog outlines and more. This platform was created for copywriters, content writers and SEO specialists. It helps them to create content that is engaging and informative, as well as copy that ranks in search engines.

Content Bot’s AI Content Flow builder is a unique tool that allows marketers to create content flows and triggers.

4. Simplified

Long Form Writer is a feature of Simplified that helps you create long-form content more quickly. The platform allows you to create articles, blogs, and books. You can also use it to expand sentences or generate entire paragraphs by entering the correct prompts.

Simplified’s AI video creator and designer can be used by social media marketers to create video captions for Instagram, LinkedIn, Reels and other formats.

5. Outranking.io Plans starting at $29/month

Outranking.io assists content writers in creating SEO content that is geared towards people by combining AI-based writing, factual research and SEO data with SERP analysis. Outranking is different from other AI content generators because it offers suggestions on how to improve the originality of your SEO content. It will also generate an SEO outline based on your search query, language, location and title.

This tool will also help you to use over 10 important SEO metrics, such as NLP terms, internal linking, and related keywords. You can also optimize for missing keyword suggestions and automatically find keywords that are not present. This will help you to follow SEO best practices, which helps you to rank on SERP. Outranking’s strategy is supported by solid data, and powered by the latest Google NLP and OpenAI GPT-4 technologies.

6. Copy.ai

Copy.ai generates articles, social media copy, blog ideas, outlines and descriptions with minimal human input. Content writers will be able to create SEO-friendly, high-quality blog posts within a fraction the time they currently spend. Once you’ve received the Copy.ai draft you can then use your experience to produce content that resonates with your audience.

This platform will help you create long-form articles and social media strategies. It also helps with product descriptions, advertising copy and sales copy. Copy.ai supports more than 25 languages, making it a useful tool for content creators who are building global marketing campaigns.

7. WriteSonic (Free plan, starting at $19/month).

Writesonic, an AI-based writer, helps you to create SEO-friendly articles for your blogs, Facebook ads and Google ads. It also works with Shopify websites. It is integrated with Google so that you are assured of the most accurate and current content.

WriteSonic’s unique product feature is Botsonic: you can train ChatGPT on your data and build smarter AI chatbots for your website. Botsonic is the product feature that makes WriteSonic stand out: You can use your data to train ChatGPT and create smarter AI chatbots.

8. Rytr

Rytr can help you create a variety of content from emails to blogs and ad copy. AI can produce original and highly-converting content, in popular languages & tones, in just seconds. You can choose a case study, let the algorithm suggest prompts based on context and you’ll have everything ready within seconds.

Ryter stands out because it:

• There are 40+ templates and use cases to choose from that will cover your entire writing needs. This includes business idea pitches, emails, and SEO meta title.
• Support for 30+ languages so you can write in your native language or foreign language to your clients
• You can use 20+ voices to express any emotion.
• Copywriting formulas such as AIDA or PAS are popular for achieving the highest quality output with minimal to no editing.

9. Peppertype

Pepper Content, a content marketplace, has developed Peppertype as an AI platform. The tool generates copy ideas for social media captions and ads as well as SEO meta descriptions.

The platform is best suited for producing short-form outputs but it can also help with longer-form content. You can use the Content Rewriter template, the Content Simplifier template, or the Content Expander template to assist you with your content requirements.

10. GrowthBar (7 day free trial).

GrowthBar is a writing tool powered by AI that analyzes hundreds of Google SERP results to create a SEO optimized outline for your website and blog, including optimized keywords, headlines, internal links and more.

GrowthBar is available in more than 20 languages, with keyword research, competitive research, AI chat and other AI tools such as a newsletter generator and a press release creator.

GrowthBar stands out for its:

• In under two minutes, you can create an optimized blog post. You will need to customize it to suit your needs.
• It’s possible to optimize older posts using AI recommendations in order to improve their ranking on SERP
• You can use the platform to write directly with AI in WordPress
• GrowthBar will create a custom AI-model based on the information you provide about your business. This allows you to write all content in your own tone of voice.
• Keyword research, competitor analysis, gap analysis and rank tracking can help you identify SEO opportunities.

11. Describely

Marketers can generate eCommerce product content more quickly and efficiently with Describely. You can create short-form content such as taglines, product descriptions and ad copies. It allows you to create 15 different content variations in different voices, depending on the needs of your campaign.

You can also automatically rewrite sentences or enhance them, which comes in handy if you need to audit existing content.

Some of the features that set Describely apart are:

• The platform integrates with many popular tools such as Frase (WooCommerce), Copysmith, Google Docs and Microsoft Word
• Share the files, folders and content generator tools of a project with your team and collaborate easily

12. Scalenut

Scalenut has a reputation for being an AI assistant that helps create long blog posts. Marketers can utilize it for all content creation, including keyword research and topic planning.

Enter keywords that relate to the content of the blog post you wish to write into the Topic Cluster tool. The Create Brief tool allows you to modify the blog post outline. You can change the headings and add FAQ sections.

Marketers who need to create long blog posts quickly can give the platform a list with headlines and the AI will automatically generate the content. The tool’s output is often riddled with spelling mistakes, strange phrasing and unnecessary lofty language.

13. Scaled Content

Content at Scale is the most human-like AI author in the world. The AI platform allows SEO marketers to create engaging, high-quality content quickly.

This platform allows you to write long-form, research-backed blog posts with 2,500+ word in just a few moments. The platform crawls top-ranking Google content and then combines it to create a fully optimized blog post. You will need to edit the content to reflect your brand voice and tone.

The AIO model from Content at Scale saves marketers up to 25X more time and money than human-only content generation. The plugin syncs with your WordPress website, allowing you to publish fully formatted, linked content and more.

Content at scale has several key features.

• This tool creates human-level content with your brand voice
• Content writers can customize templates and design features to do their work according to their own preferences.
• The plugin syncs directly with WordPress, making your job much easier.
• Create high-quality content in large quantities

14. LongShotAI (Payment plans starting at $19/month).

LongShot AI promises to create and fact-check content automatically for content writers and marketers. The tool is capable of generating a variety of content types including blog posts and sales emails. Start writing by selecting the type of content you want to create, and then start feeding the platform relevant prompts.

LongShot’s main downside is its complex pricing and credit system. Each paid plan includes a limited number of credits that can be used to create content or use features such as the fact-checker. It can be difficult to navigate the system because you have to balance your monthly word count with feature usage.

Long Shot stands out for its:

• Automatically detect and flag any content with questionable facts
• This tool will help you speed up the research process by suggesting facts from authoritative websites that cover similar topics.
• Custom templates can be created for specific uses.

15. ShortlyAI

ShortlyAI allows you to write complete articles in just a few sentences. The tool will create a new blog or article based on the outline you provide.

You can also include old articles and blog posts, and provide specific instructions on how to rewrite or shorten sentences.

ShortlyAI is easier to use because it doesn’t offer a lot fancy features. It only creates articles, and does not offer any additional marketing or research features. The software is more expensive and does not include a trial.

ShortlyAI stands out for its:

• It is very easy to use, as the platform has a simple UI consisting of a single editor screen with three settings and a sidebar.
• The editor allows users to write commands to change the content according to their requirements.
• ShortlyAI allows you to create unlimited articles, with unlimited word counts.

16. Kafkai (Paid plans start at $1/month)

Kafkai provides content writers with blog post templates in 30+ niches including business, finance, health, education, and automotive. Kafkai will write your blog post for you after you select a template and enter the prompt. You can also choose which language to use and how many article variations.

The platform is not suitable for writers due to its limited features and lack of content variety.

17. Instapage

Instapage’s AI content generator tool generates content instantly for each audience with AI-generated headlines, paragraphs and CTAs. Marketers can use AI creation in the Instapage Builder without disrupting their workflow.

AI Content allows users to create copy variations and see how they appear on a page. When creating copy variations, the Content Generator considers factors such as industry, audience, and use case.

The AI Content Generator allows you to create headlines and paragraphs as well as button copy. This means that your landing page creation is taken care of. This feature is useful for marketers who need to create pages quickly or want to create new content for A/B testing.

AI can be used to design landing pages that are personalized for each segment of your audience. Knowing your audience will allow you to create custom messaging that speaks directly to their goals, values, and pain points.

Include information about your target audience in the Audience section when using Instapage’s AI Content Generator. You can improve the recommendations of the system by adding a few words.

You can now experience the benefits and future of landing page customization with the AI feature. With the platform, it is easier than ever to create, test and optimize pages using artificial intelligence.

Select the best AI content creator tool for your needs

They are powerful tools that can help you reach your marketing goals. It’s still important to be aware of their limitations, and to use them as a complement to your marketing expertise.

You can create any type of content you want that will engage your audience and get results.

Need help with personalizing landing pages? Try Instapage for 14 days to start using AI.

Author: Fahad Muhammad