est Landing Page Builders (Free and Paid) //
You’ve come to the right place if you are looking for the best landing pages builders.
Landing pages can be a powerful marketing tool that promotes your products, attracts new customers, and grows your audience.
This blog post will show you the best drag-and-drop landing pages builders. Some are more expensive than others, so you can choose the one that meets your needs.
1. Unbounce – Conversion rate optimization is best (Rating: 4.4/5)
Unbounce ranks among the top landing page builders. You can create landing pages using either the drag-and drop Classic builder, or the AI-powered Smart builder.
The Classic builder is powerful and fast. You can choose a template, upload content, customize, and then you are done. The Smart builder, on the other hand builds layouts based upon the information you provide about the purpose of the page. You can also use an AI-powered copy-generating tool to speed up the creation and delivery of your landing pages. You shouldn’t rely solely on it to create the best copy.
Unbounce’s A/B testing, targeting tools is where it shines. To determine which variant of your page is most effective, you can create several variations and compare them with each other.
Unbounce integrates seamlessly with many applications (eCommerce CRM, email marketing tools, etc.) to streamline your workflow.
Pros
- More than 100+ high-converting landing pages templates
- Sticky bars and popups
- Split testing
- For user segments that are not in paid media, dynamic text replacement
- Rapid page loading speed
- Integration with hundreds of apps (Stripe and PayPal, Shopify, Shopify, etc.)
Cons
- Steady learning curve
- People looking for a simple landing site tool might find it difficult to use.
- Expensive if your budget is tight or you don’t make money from your leads
Pricing/Free Trial
Unbounce is available for a 14-day trial. The tool’s paid pricing starts at $90 per month and offers unlimited landing pages and popups.
2. Leadpages – The Best for Selling Products on Landing Pages (Rating 4.3/5)
Leadpages can be used to build powerful landing pages for building email lists. With more than 200 mobile-friendly templates, the software is a great choice. Users can create landing page by using drag-and-drop customizations that are code-free.
Leadpages offers functionality that can be used for any use case. You can use to add images and countdown times . A video player, Calendly schedule, and many other features to enhance your page’s appeal.
The integrated conversion guidance feature is a unique aspect of the service. You get predictions before you publish your landing page. This allows you to know how your page will perform so that you can make adjustments and avoid making mistakes.
This service also offers a lightning fast page load speed, which can help you convert more customers and improve your PPC ad quality score.
Pros
- This service is versatile and powerful.
- More than 200 professionally-designed landing page templates
- Built-in conversion guidance
- Sell products easily on your landing pages
- Split tests A/B
Cons
- Support is not great
- Prices are high, especially for new users
- Unlimited A/B Testing on the highest tier plan
Pricing/Free Trial
Start with Leadpages by taking advantage of the 14-day trial. After the 14-day free trial, paid pricing begins at $49/month and includes unlimited landing pages as well as 1 site.
3. Moosend – The Best Affordable Landing Page Builder (Rating 4.7/5)
Moosend offers an all-in one email marketing platform and marketing automation platform, as well as a powerful landing pages builder. Moosend’s platform can be used by businesses of any size .
Drag-and-drop functionality allows you to create stunning landing pages even for complete beginners. These pages can also be made mobile-responsive. It is easy to add advanced items to the design thanks to the user-friendly interface.
The landing page template library contains beautiful templates that can be used for any purpose. These templates are beautiful and can help you save time.
Moosend’s simplicity and powerful features make it a great service. It is also extremely affordable!
Pros
- Modern, clean UI that emphasizes usability
- Drag-and-drop page creator
- Large template collection that can be used for various marketing purposes
- Countdown timers can be used to increase urgency
- GDPR-compatible landing pages
- Anti-bot protection and forms
Cons
- Landing pages are not subject to A/B testing
- You may need to customize the templates more
Pricing/Free Trial
Moosend provides a free trial that allows users to try the various features of the platform. The paid pricing for the tool begins at $9/month, unlocking all features and allowing unlimited landing page creations.
4. Instapage – Best For Collaboration (Rating: 4.3/5)
Instapage is the best landing page platform in the world. You can quickly create professional looking, mobile-friendly landing pages with the drag-and-drop tool. WordPress allows you to set up landing pages and customize everything within a block.
Instapage’s exceptional user experience landing pages and built-in collaboration capabilities are what really make it stand out. Users have all the tools they need to succeed, thanks to the large number of layouts that are available.
Instablocks is another useful feature. This allows you to reuse landing pages assets which you can then import into other landing pages. This will also help you to free up bandwidth.
Pros
- Over 500+ layouts for your landing pages
- Reusable pages
- You can create forms and customize widgets
- Heatmaps and A/B Testing
- Real-time visual collaboration
Cons
- Too expensive for smaller businesses
- Customer service needs improvement
Pricing/Free Trial
You can get a 14-day free trial for as many as 2,500 unique visitors. After the trial ends paid pricing begins at $299/month
5. Wix – Best for Beginners (Rating 4.2/5)
Wix can be used to create a website or landing page. It’s a great option for small businesses as it is easy to use and affordable. Wix allows you to create your own landing page or choose from pre-made widgets. You don’t need any coding skills as everything can be done using the drag-and drop editor.
You can use eCommerce landing pages to promote new products or exclusive deals to your customers if you work in the eCommerce industry. You can also create coming soon pages, webinars, or event pages.
Once your page has been set up, you can use the powerful analytics tools to optimize its performance. To gain insight, you can connect to Google Analytics, Facebook Pixel, and other services. Users can also run A/B testing and view heatmaps, which will allow them to increase conversions.
Pros
- Service for beginners
- There are over 900 available templates in various aesthetics.
- Optimized SEO tools
- Ability to create custom web pages
- Integration with more than 50 payment solutions
Cons
- Advertisements on the lowest-tier premium plan and the free plan
- Storage and bandwidth limitations (on the lowest-tiered paid plan).
- Only available with premium plans: Custom domain names
Pricing/Free Trial
Wix offers a free plan that allows you to create landing pages. However, it is limited in functionality and customization. Your landing page will also have Wix branding. Premium plans from Wix start at $6/month for a basic plan and go up to $31/month if you choose the highest tier plan.
6. ClickFunnels – Best for Driving Leads (Rating : 4.7/5)
ClickFunnels software is an all-in one marketing funnel software. It helps users to create landing pages for cross-selling, upselling and down-selling. It comes with pre-made landing pages and sales-oriented features, which are not available in other landing page options.
The landing page editor is easy to use and has many capabilities. It’s easy to quickly and efficiently create opt-in pages and lead generation forms, as well as other sales pages.
You can also view your conversion rates and analyze data with the software. This allows you to gain a better understanding of your audience and tailor your follow-up messages accordingly.
Pros
- Webinar funnels, checkout funnels, membership funnels
- Focused on closing leads and nurturing leads.
- Monitoring the sales process with the Sales Dashboard
- Integrations with Salesforce and Mailchimp as well as other popular services
- Experienced marketers offer free and paid training courses
Cons
- If you only need landing pages, there are better alternatives.
- Some customization options may not be as extensive as others.
Pricing/Free Trial
The landing page software comes with a 14-day trial. Premium pricing allows you to create 1 website and unlimited landing page, as well as other useful features.
7. MailerLite – The Best for Selling Digital Products (Rating 4.7/5)
MailerLite offers a great email marketing solution that includes a free landing page creator. This platform allows you to manage everything, from your email campaigns to your site and forms.
MailerLite integrates with Stripe to help businesses make money off their landing pages. Digital products and subscriptions can be sold, such as paid newsletters. You can also engage your visitors by using countdown timers or limited coupons to grab their attention.
The software also includes click heatmaps, A/B test features, and SEO settings to increase your landing page visibility. The 40+ professional templates are a great way to save time and deliver pages quickly.
Pros
- Easy and inexpensive landing page generator
- Straightforward UI
- You can sell digital products directly through your landing pages
- Engage with your customers by taking surveys and answering questions
Cons
- There is a smaller selection of templates than dedicated landing page builders.
Pricing/Free Trial
MailerLite offers a free plan that allows you to create up to 10 landing pages. You can upgrade to a premium plan for $10/month to have unlimited landing pages, forms, and websites.
8. HubSpot Marketing Hub is the Best All-in One Platform with Landing Pages (Rating : 4.4/5)
HubSpot offers an all-in one suite of inbound Marketing Tools that includes a very helpful free CRM. HubSpot makes it easy to create a new landing page. Users will also notice how responsive and fast the editor is.
You can modify the stunning landing page templates to suit your needs, add multimedia content and make changes in the editor. Although you can A/B-test your landing pages, it is limited to five versions.
You can also add smart rule to landing pages. This allows you to display content based on the location, source, device and lifecycle stages of each visitor. The platform provides a rich analytics dashboard that allows you to see how landing pages perform. All the information you need, from how many customers, contacts, and visits each page generates, to which channels your audience comes, is available.
Pros
- Drag-and-drop editor
- Personal landing pages with CRM data enriched
- Useful A/B Testing feature for landing pages
- Simple, clean and elegant UI
- To master the platform, there is a minimal learning curve
- Chat can be added to your pages
Cons
- Comparable services are quite affordable, but this is a very expensive service.
- Simple landing page templates in the free version
- It may take some time to set up the platform fully
- In the free version, you can have up to 20 landing pages
Pricing/Free Trial
HubSpot’s free plan has 20 landing pages, but only simple templates. The software’s paid pricing starts at $50/month and includes 1,000 marketing contacts. It also unlocks all restrictions regarding landing pages.
9. Duda – Best For Digital Marketing Agencies (Rating: 4.6/5)
Duda a website builder that doesn’t require any programming knowledge is designed to meet all the requirements of a digital marketing agency. You can create great user experiences with the industry-specific templates. Drag-and-drop is very easy and advanced elements can be added to create a perfect design.
Although users won’t have “total” drag and drop freedom, they can create landing pages that convert the intended audience. This tool will allow agencies to simplify their processes and streamline them.
Pros
- Different templates for specific industries (online store, education, events, etc.
- Optimize your landing pages with SEO tools
- Collaboration options for teams
- To streamline the billing process for your agency, use Client Billing
Cons
- It is not the most flexible design.
- The font selection is not as extensive as it could be
Pricing/Free Trial
Duda allows you to try out the features for 14 days before you commit. Paid Plans Start at $59/month
10. Elementor – Best Landing Page Builder plugin for WordPress (Rating 4.6/5)
Elementor, a popular WordPress landing page creator, is very popular. You can choose from more than 300 templates for building landing pages. Additionally, you can add over 100 widgets to your landing page design. Elementor is a powerful tool for marketers, developers, and designers.
You’ll be amazed at how fast the user interface is. You can use the software’s “Hello theme” to create an original and unique design or start from scratch. The possibilities are limitless.
Elementor can also be connected to popular analytics and optimization tools like Google Analytics, Optimizely and Hotjar to track your performance, gain insight into visitors’ behavior, and more.
Pros
- A large library of designer-made landing page templates
- Powerful drag-and-drop editor
- For lead generation, custom forms
- Dynamic content and custom CSS
Cons
- It can sometimes cause delays in page loading (compared with its alternatives).
- Some improvements could be made in customer support
- Add-ons from third parties can often cause problems
Pricing/Free Trial
Although the tool does not offer a trial period or a free plan, there is a 30-day money back guarantee. The Pro Plugin plan starts at $59/year and includes the landing page builder.
11. GetResponse is the best landing page builder to support your email marketing campaigns (Rating: 4.2/5)
GetResponse offers an email marketing and automation platform with a landing-page builder tool. This software can help you manage your email marketing and landing pages. Although it is simple and dated, the drag-and-drop editor does a great job.
You can create a landing page entirely from scratch using the builder or modify one of the existing templates. You can add elements like calls-to-action and videos. Enable the integration to add PayPal “Buy Now” buttons.
You can also create 10 variants of your landing pages with just a click and A/B-test for the winner variation. This tool is great if you are looking to optimize your strategy and increase conversions.
Pros
- Conversion funnels
- A/B Testing Tool (up to 10 variations-only for paid accounts
- Built-in marketing automation
Cons
- The UI is outdated
- The landing page editor appears to be plagued by bugs
- Free accounts only: Limited features
Pricing/Free Trial
GetResponse offers a free plan that has limited features. For 1000 unique visits, users can create landing pages using basic features. Landing pages will no longer be accessible online after the limit has been reached. The cost of paid plans for the service is approximately $17.50/month.
12. Thrive Architect – Best for Instant Drag and Drop Editing. (Rating: 4.2/5)
ThriveArchitect is a popular WordPress page builder that focuses on creating conversion-oriented landing pages. It is the fastest landing page builder. Drag-and-drop builders use a click-to-edit approach so you can easily customize what you see on your landing pages.
This tool allows you to customize every page. Thrive Architect has ” Smart landing Page” functionality that allows users to customize entire pages. This saves time and effort that would otherwise be spent searching for individual settings.
The only problem with the product is the inability to A/B test landing pages unless the Thrive Optimize option is selected, which will cost you a lot more.
Pros
- 250+ customizable, fill-in landing page templates
- Ultra-fast landing page editor
- Conversion-oriented elements and landing page items
- Flexible column layouts
- Get lifetime updates
Cons
- No A/B testing for Thrive Architect (only for Thrive Optimize).
- There are fewer elements than other builders.
- Some bugs still need fixing
Pricing/Free Trial
Thrive Architect does not offer a free trial or plan. The tool is $199 per annum, while the Thrive Optimize option to perform A/B testing will cost you $399 per annum.
13. Landingi – The Best for Quick Landing Page Creation (Rating : 4.4/5)
Landingi, another powerful program that allows users to quickly and easily create high-converting landing pages. It comes with an fully drag and drop editor, which is easy to use and very flexible. There are over 300 templates that you can use to quickly create something. These templates may not be necessary, as the tool can really help you unleash your creativity.
Landingi allows users to link landing pages together and create multi-page landing websites. To help you increase your lead generation strategies, Landingi also offers a form creator as well as a pop-up maker. The platform supports A/B testing and integrates with CRMs, email marketing automation, workflow automation, analytics, and many other tools.
Last, but not least: even though the platform is intended to be used worldwide, the landing page generator is compatible with HTML and JS so that developers can add codes where they are needed.
Pros
- Unlimited landing pages and conversions
- There are more than 400 landing pages templates for different industries
- Landing page funnels
- Customer service that is responsive
Cons
- Analytics could yield richer results
- It can be a little tricky to center multiple blocks at once.
- The free plan is very limited
Pricing/Free Trial
Landingi offers a free plan that lets you publish one landing page. You will need a monthly paid plan to have unlimited landing pages and converts. It costs about $53/month.
14. Carrd – Best for creating free landing pages (Rating: 4.5/5)
Carrd allows you to create a website or landing page for free. In just minutes, you can create landing pages and single-page websites for any purpose. To build your website, you don’t even have to create an account.
Carry is is a great solution for beginners. It’s easy to use and very user-friendly. You can add blocks to text, video, images, forms and more using the editor. Editing text can be confusing at first, since you need to click on the text and then edit in the sidebar.
You can adjust the block’s size for mobile devices by using the preview button.
However, there are some drawbacks. You cannot have a signup page on your landing page without paying. Your landing page design must adhere to a specific layout, as themes can be restrictive.
Pros
- Use our powerful editor to create landing pages for free
- Even for beginners, it is simple and straightforward to get started
- To begin designing, you don’t need an account
Cons
- Sometimes you may experience lags
- Limited Free Plan (no signup or contact forms)
- Columned layouts are restrictive
Pricing/Free Trial
Carrd’s free plan lets you create up to three websites/landing pages with core features and up 50 elements. You can also opt for the premium plan which unlocks more templates, features, and pricing starting at $9/year.
15. ConvertKit – Best for Creators (Rating : 4.4/5)
ConvertKit, another great service, allows you to create your first landing page. It also lets you start collecting emails addresses to help grow your business. The service is a great match for bloggers, YouTubers, authors, or musicians.
This landing page builder has many beautiful templates that can be used for many purposes like podcasts, ebooks, videos and more. They are all mobile-responsive and work well on any device. To make their pages more appealing, users can add photos from Unsplash. It is easy to use and has a modern aesthetic that is certainly a plus.
Even with all this, you will still find that certain themes limit your options. This landing page creator is a great tool if you are willing to overlook this.
Pros
- To monetize your work, a great landing page builder
- Dynamic forms
- Get started for free
- Free access to thousands of images
- Integration seamless with third-party software
Cons
- Some themes may be too restrictive.
- There are limited A/B testing options
- Analytics could be even better
Pricing/Free Trial
ConvertKit offers a free plan that allows you to connect with up 300 contacts and create unlimited landing pages. Paid plans are available for $9/month and unlock third-party integrations as well as more powerful features.
What is the Best Landing Page Builder?
A landing page builder that allows users to quickly create landing pages without any programming skills is the best. It should be flexible, simple to use, and affordable.
Unbounce is a solution that does all the right things without making compromises. Unbounce will please even the most demanding users. You won’t have to spend hours creating a beautiful, high-converting design.
Frequently Asked Question (FAQ)
These are the top questions that users have asked us.
1. Can I create a landing page free of charge?
A landing page builder tool offers a free trial and a free plan that allows you to create a completely free landing page. Moosend and Unbounce are some of the top landing page builders. These tools will take care of hosting for you, so you don’t have to pay anything.
2. How can I make my own landing page?
First, you will need to choose a landing page builder that is reliable. Select one of the templates and add your own content. You can also customize your copy. Next, create your CTA buttons and branding elements like your logo and brand colors. Final step: set your SEO settings, and publish your landing pages.
3. How can I create a simple landing page?
A free landing page creator is the best way to create a landing page. You can also choose from a pre-made template. It can be customized to your brand and purpose, and you can add any elements such as a countdown or video.
The post 15 Best landing page builders for 2023 (Free and Paid) was first published on Email marketing automation platform for flourishing businesses.
